In its effort to further boost tourism here in the Philippines, the Department of Tourism (DOT) released today their much anticipated new logo and tagline, which for all we know will replace the catchy "WOW Philippines".
While pundits pointed out the similarity with that of Switzerland in 1951, however, I am giving my all-out support to the DOT this time. As explained by DOT Secretary Jimenez, the tagline is based on the thought that the Filipinos are the happiest people on Earth in spite of all the tragedies and hardships that come and go.
Maybe to cast all doubts aside, we will just have to prove to the world that we are #1 for fun. "It really is more fun in the Philippines".
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